Local view for "http://purl.org/linkedpolitics/eu/plenary/2015-07-06-Speech-1-167-000"
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"en.20150706.14.1-167-000"2
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"Mr President, the end of milk quotas heralds a new era for the dairy industry. It is an era of great opportunity, but it will not be without its problems. Our rapporteur is right that the best way to help the industry is to create an environment in which the industry is best able to help itself.
Immediately, we have to deal with the consequences of the Russian trade ban but, as is so often the case, this coincides with other factors, such as a very steep downturn in the global dairy market. Market volatility will remain a constant threat but, by encouraging and empowering farmers to cooperate, we can help them access opportunities. By strengthening the role of the European Milk Market Observatory, we can help the industry be better informed. By ensuring transparency in the food chain, we can help farmers to get a fair return from the market.
Finally, we must be there to help the industry ride out the storm from the unpredictable and the unavoidable. Threats such as trade embargoes, volatility, extreme climate and the ever-present risk of disease will always be there. If we want to build a sustainable and competitive sector, we must be there to support them in times of difficulty."@en1
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