Local view for "http://purl.org/linkedpolitics/eu/plenary/2011-07-06-Speech-3-273-000"
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"en.20110706.18.3-273-000"2
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"Following the implementation of the new food labelling regulations, consumers will be able to make a fully informed and healthier choice when they are buying food. At a time when illnesses relating to food consumption are one of the biggest causes of mortality, it is important that products are purchased on an informed basis and consumers know exactly the quantities of fats, fatty acids, carbohydrates, sugars, proteins and salt they contain. Consumers will also know exactly the origin of certain foods, which it is not mandatory to specify at the moment. This is an important step at a time when product labels can very often be misleading. The new food labelling regulations will help educate European consumers, even though it will mean them spending more time at the shelves, learning what is healthy and what is not, and what ought to be eaten only occasionally. It is likely that, over time, there will also be a campaign to discourage those companies producing very unhealthy foods, which could see their sales fall as a result of detailed ingredient information being displayed. It is right that it will take at least 5 years for the European market to become standardised and for the new regulations to be implemented. However, it is better late than never."@en1
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