Local view for "http://purl.org/linkedpolitics/eu/plenary/2006-12-13-Speech-3-204"
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"en.20061213.27.3-204"2
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".
Unlike the other Dutch Members of the Socialist Group in the European Parliament, I am in favour of Amendments 170, 156 and 177, which aim to restrict advertising for unhealthy foods intended for children, and my arguments in favour of this position are as follows.
1. In the EU, one in four children is obese as a consequence of incorrect diet combined with a lack of sufficient exercise. Obese children have a bad start in life in terms of both their social and physical development. Research shows that advertising impacts greatly on consumption and buying behaviour.
2. There is wide public support for restricting advertising for unhealthy foods. The Food Centre, the Heart Foundation and the Consumer Association all argue in favour of a ban on television commercials for unhealthy foods intended for young children. Opinion polls (Food Centre) and surveys (in the Saturday 2 December edition of the
) show that nearly half of all parents are in favour of restricting or banning aggressive advertising.
3. The question is, of course, whether this situation requires a legal ban or self-regulation. My personal preference would be self-regulation, unless it turned out that codes of conduct were ineffective. Moreover, it is debatable whether a restriction or ban would be best imposed nationally or at European level. I would in any event be in favour of this being allowed at national level. With this Television Directive, we must avoid ending up in a situation where Member States no longer have a say in these matters.
Since the Television Directive is being tabled for first reading, it is not yet a final legal document. This is why it is better at this stage to endorse the amendments that move in the right direction and that also give the Netherlands the best chances of retaining the right to restrict advertising. This would carry a political message to the effect that the health of children is more important than the commercial interests of the food industry."@en1
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"Algemeen Dagblad"1
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