Local view for "http://purl.org/linkedpolitics/eu/plenary/2001-10-03-Speech-3-218"

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"Mr President, I would firstly like to congratulate Ruth Hieronymi on her excellent work on this issue. Her achievement has been demonstrated by the wide consensus she has obtained on this important but extremely sensitive subject. I agree with the general philosophy of her report and with the proposals it contains. As regards the method used, I think it is regrettable that the results obtained were not evaluated in relation to the set objectives. This would have produced a better picture of the real cultural and economic implications of this directive for each of the Member States and candidate countries. On the other hand, I support the wish of the rapporteur and the Commission to propose a revision of the directive, and to do this in parallel with the revision of other directives, after initiating three in-depth studies. Only an overall approach will lead in the medium term to the development of a coherent and forceful policy. Please note I am talking about an approach. This is something that the directive does not at present provide. The audiovisual sector has undergone profound changes. New services have necessitated new technologies and have also led to an increase in the number of broadcasters. As a result, the sector has been completely transformed. Consequently, if we want to ensure the continuity of our audiovisual sector, we must now widen the scope of the directive. I have a number of concerns on this matter. There continues to be an imbalance between European cinema production and imports from the United States. European films rarely reach a European Union audience outside the country where they are produced. Six per cent of European films are shown outside their country of origin. Of the total volume of programs, 74% are fictional works imported from America and only 14% are European in origin. As well as simply exporting programmes, major industry players are promoting the export of American thematic television channels to Europe. These are sold both to digital grouping operators and cable satellite channels. In addition, Europe lags considerably behind the United States in the development of the digital sector. These are the difficult issues confronting us. This is why I believe that the only possible response is global and proactive action by the European Union. Over and above the economic and financial issues, which are clearly very important, is the key issue of our cultures, identities and the values we hold dear."@en1

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